I’ve built category-defining products, written hundreds of labels and website copy, led social strategy, and guided creators through campaigns of all sizes. That full-circle view — from product development to execution — shaped how I build social and creator marketing that actually works.
I founded E2 Collective to share what I love doing with brands and creators who want the same results.
Beyond the work, I’m a proud dad of two whose weekends belong to my kids. I believe skills can be taught, but passion can’t be faked — or replaced by AI. I value clear vision, hard work, and being useful to others. That same mindset drives how I partner with brands and creators: with thoughtfulness, integrity, and a commitment to real relationships.
Built on Passion, Not Hype.
What they’re saying …
“Truly one of the best in the sports nutrition business! I learned an incredible amount from you and appreciated the way you always challenged the team to think bigger and do better.”
— Eric Bianco
Director of Brand Marketing - CVS Health“Over the years of being a content creator and working with many brands & people, you were by far the most supportive and helpful person I’ve met and worked with! Truly a great experience, thank you for being the genuine person you are.”
— Yunus Akbulut
Transformation Coach, Creator
@yunus.akina“You were and are a true leader and supporter. You made Muscletech for me and the only reason I stayed around when many were calling. Loyalty is a lifeline with service and you displayed it all.”
— Chef Andre Rush
White House Chef, U.S. Army Veteran / Retired Master Sergeant
@realchefrushLet’s Talk
Fill out the quick form below, and we’ll set up a free, no-pressure chat to explore how I can help.